A follow up email will ask the customer to add a password to their account and become a member. The email will explain the benefits of membership, such as order histories, order tracking, discount options and re-ordering.
The system caters for drop-outs too. If someone goes through the process but fails to pay, we automatically send them an email asking them to come back and complete their order. All the emails the system sends during and after the checkout process are tailored to suit your business and your brand.